VCU Libraries, the Friends of the Library and the Francis M. Foster Francis M. Foster African-American History Endowment Fund present the 10th Annual Black History Month Lecture Feb. 22.
in advertising and media history in campaigns for McDonald's and Coca-Cola. By showing the world that "black people are not dark-skinned white people," Burrell's firm tapped into the purchasing power of the African-American community in new and positive ways and he became part of the ongoing conversation on race in America.
Burrell will deliver the 10th Annual Black History Month Lecture, Wednesday, Feb. 22 at 7 p.m., University Student Commons, Richmond Salons, 907 Floyd Ave. The VCU Libraries event is free and open to all but seating is limited and registration is required.
The Chicago-based former CEO's 2010 book, "Brainwashed: Challenging the Myth of Black Inferiority," sparked a lively, global conversation on race and brought attention to the media's role in the perpetuation of racism and race-based self-esteem issues. "Brainwashed" was named one of Ebony magazine's "65 Greatest Books" and was a Jet magazine editorial pick.
His Resolution Project, established in 2007, works to challenge and reverse ongoing mass media stereotypes and negative race-based conditioning. The Resolution Project is dedicated to creating and promoting positive "new media" campaigns, curricula, books, products and strategies that foster intra-racial dialogue and equip individuals, organizations and institutions with the tools necessary to counter centuries of negative societal and media messaging and conditioning.
The winner of many awards, including Advertising Person of the Year and the Albert Lasker Award for Lifetime Achievement in Advertising, Burrell is a member of the American Advertising Federation's Advertising Hall of Fame. He also received the Revolutionary Award from ImageNation for his work with his non-profit and his efforts to combat negative images of African Americans in the media. About the firm he founded.
- The event is free and open but registration is required
- Parking is available for a fee in the West Main Street and West Cary Street parking decks.
- If special accommodations are needed, call (804) 828-0593.
- A reception will follow the lecture.
- Event Web site
----------------------------------------------------------------------------------------------------------------------------------
in advertising and media history in campaigns for McDonald's and Coca-Cola. By showing the world that "black people are not dark-skinned white people," Burrell's firm tapped into the purchasing power of the African-American community in new and positive ways and he became part of the ongoing conversation on race in America. Burrell will deliver the 10th Annual Black History Month Lecture, Wednesday, Feb. 22 at 7 p.m., University Student Commons, Richmond Salons, 907 Floyd Ave. The VCU Libraries event is free and open to all but seating is limited and registration is required.
The Chicago-based former CEO's 2010 book, "Brainwashed: Challenging the Myth of Black Inferiority," sparked a lively, global conversation on race and brought attention to the media's role in the perpetuation of racism and race-based self-esteem issues. "Brainwashed" was named one of Ebony magazine's "65 Greatest Books" and was a Jet magazine editorial pick.
His Resolution Project, established in 2007, works to challenge and reverse ongoing mass media stereotypes and negative race-based conditioning. The Resolution Project is dedicated to creating and promoting positive "new media" campaigns, curricula, books, products and strategies that foster intra-racial dialogue and equip individuals, organizations and institutions with the tools necessary to counter centuries of negative societal and media messaging and conditioning.
The winner of many awards, including Advertising Person of the Year and the Albert Lasker Award for Lifetime Achievement in Advertising, Burrell is a member of the American Advertising Federation's Advertising Hall of Fame. He also received the Revolutionary Award from ImageNation for his work with his non-profit and his efforts to combat negative images of African Americans in the media. About the firm he founded.