More than a century of cultural history is easily accessible in image and text through

The Vogue Archive, new to VCU Libraries.
The Vogue Archive gives users digital access to the entire run of the U.S. edition of Vogue (1892-present) with its photographs, articles and
advertisements. Comprehensive indexing allows for searches of keywords,
materials, products, garments, designers, individuals and companies.
Students from a wide range of disciplines will find this resource useful, according to Emily Davis, arts collection librarian.
"Students who would be most interested would be in the areas of fashion, interior design, art history, advertising, mass communications and gender, sexuality and women's studies. Those in history, film studies and business might also find its content useful. The page formats are left intact so that may be of interest to graphic design."
"While many people think of Vogue as just a fashion magazine, in reality it presents a broad portrait of its era," Davis says. "Searching through the archives one can not only track the change in silhouettes, but they can also view pictures of Paris after the liberation, read an interview with Fellini, or an essay by Simone de Beauvoir. Fashion does not exist in a vacuum. Vogue documents both style and society."
According to The Vogue Archive Web site:"Vogue
was
founded in New York in 1892 as a weekly society paper catering for
Manhattan's social elite. When it was bought by Condé Nast in 1909, the
publication changed dramatically: The quality of the paper, printing and
illustrations improved, the frequency changed from weekly to
fortnightly, the page count, advertising space and cover p

rice all
increased, and there was a new focus on fashion. The re-launched
Vogue
became one of the icons of the modern age: arriving at a time when the
corseted gowns of the 1900s were giving way to simpler, more practical
clothing for women, Condé Nast's use of eye-catching cover art by the
great illustrators of the day created a similar revolution in magazine
publishing. ... Cover illustration artists such as "Georges Lepape

and George Wolfe Plank ... Helen Dryden, Eduardo Benito and others, were
strongly influenced by the latest developments in modern art, from
Klimt and the impressionists to Bakst and Modigliani, and the covers of
Vogue provided a very public platform for the radical aesthetics of Art Deco, cubism and futurism in the 1920s.
These
illustrated covers gave way to color photographs in the 1930s and
1940s, including extraordinarily innovative work by Horst P. Horst and
Erwin Blumenfield. ...
"The contents of Vogue reflect the changing styles
and culture of the postwar world, from the stylized and extravagant
ultra-femininity of Dior's New Look in 1947, and the Parisian chic of
Balenciaga and Balmain, to the youth-focused designers of the 1950s and
60s (Mary Quant, Jean Muir, Ossie Clark). Vogue was one of the
main outlets for the new photographic style of the 1960s: the bold and
dynamic handheld approach of David Bailey, Terence Donovan and others.
"The contents of Vogue
are obviously of central importance to the history of fashion, from the
liberating modernism of Coco Chanel to the cross-gendered
experimentation of Jean-Paul Gaultier and beyond. However, it is also a
rich source for other areas of modern culture, providing a record of
changing social tastes, mores and aspirations in the modern world, and
encompassing literary works by Kate Chopin, Evelyn Waugh, Vladimir
Nabokov and Carson McCullers, articles by Winston Churchill and Bertrand
Russell, wartime photojournalism by Lee Miller, features on popular
cultural figures of the day from Marlene Dietrich and the Beatles to
Nicole Kidman and Beyoncé, and on prominent American women from Jackie
Kennedy to Michelle Obama."
How to access VCU Libraries databases:
- VCU students, faculty and staff can access the database through either the A to Z Guide to Databases or using this link, http://library.vcu.edu/search/1163 from any computer with a VCU IP address.
- Off-campus, VCU users must first log into myVCU, then go to the VCU Libraries home page, click on Databases and
drill down the database you want. Or go directly to http://library.vcu.edu/search/1163
- If you are not a member of the VCU academic community, you can gain access to databases on campus by joining the Friends of the Library.